5 Firms Design Viacom's Midtown NYC Headquarters

PROJECT NAME Viacom Headquarters
LOCATION New York
FIRM Multiple

Viacom shifts between five firms for its Midtown headquarters.


1. Firm: Studios Architecture

Use: Nickelodeon office

Standout: The kid-centric channel’s signature orange shows up everywhere from the staircase between the two levels to the pillows and rug in a lounge styled like an artist’s loft.
 

IT office by Gensler and TAD Associates. Photography by Eric Laignel.


2. Firm: Gensler with TAD Associates

Use: IT office

Standout: Futuristic angles define the graphic elements and the solid-surfacing counter incorporating a help desk and interactive screens that stream real-time media.
 

MTV Office by Architecture + Information. Photography by Eric Laignel.


3. Firm: Architecture + Information

Use: MTV office

Standout: The supersize version of MTV2’s dog logo and the riots of color, coming from walls and furniture, all broadcast a youthquake energy.
 

Staff Café by Gensler. Photography by Eric Laignel.


4. Firm: Gensler

Use: Staff café

Standout: A cartoonish library mural, baroquely framed portraits of animals, and a faux hunting trophy serve up an ironic flavor of old-world charm.
 

Wellness Center by M Moser Associates. Photography by Eric Laignel.


5. Firm: M Moser Associates

Use: Wellness center

Standout: White-oak floorboards set an active tone, flowing through the exercise studio and the multipurpose room where massages and health screenings take place.

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