|PROJECT NAME||BW Live|
|FIRM||Studio Alexander Fehre|
has quickly turned a fast start into an enviably diverse career. After working at , Fehre—only 27 years old at the time—jumped at the chance to strike out on his own and redesign a century-old movie theater in Cottbus, Germany, a project that gave him a broader platform to showcase his work. His passion for architecture and design goes way back: As a child, Fehre drew his own pieces of furniture alongside his carpenter father. Today he runs his eponymous studio in Stuttgart, currently working with a team of six. With a lean yet passionate approach, Fehre is always motivated to “understand others’ perspectives yet create something unexpected.”
Event agency gave Fehre another opportunity to put into practice his out-of-the-box thinking and to tackle a new challenge. At first sight, the 3,444-square-foot space, where potatoes were once processed into dumplings, seemed too small to accommodate the client’s requirements: 14 workspaces, two offices, a large conference room, and a spacious kitchen/dining room. Dismissing the building’s grid, Fehre designed a new floor plan focused on vertical spatial geometry and efficiency, with a big cooking area at its core. The office’s minimalistic aesthetic contrasts with the company’s bustling daily operations, while the industrial feel echoes the building’s heritage.