|PROJECT NAME||Pinkah New Products Exhibition Hall|
|SQ. FT.||1,400 SQF|
Durability is a paramount concern when it comes to thermoses. This is one reason why founder He Yongming looked to the striated walls of a canyon as inspiration for his showroom for the . After all, canyons are about as durable as it gets, withstanding rain, wind, and the test of time. “The client sought to create a strong visual sense, to show the different characteristics of the product and give it personality,” He says.
The organic feel of the 1,400-square-foot space was critical to the overall effect, but so was a contemporary design aesthetic. To help the thermoses stand out against the textured backdrop, He eschewed the bright hues found in nature and went with a more muted, minimalist color scheme. There’s a sense of order to the undulating faux-stone walls, as well, with straight horizontal lines that are perfectly suited to shelving. And in the center of the showroom is an oblong pillar connected to a swoop- ing display unit that echoes a cave feature, yet is smooth and polished. “When customers step into this space, they experience a warping of space and time,” He says. Indeed, it’s a cavern unlike any in nature—it feels at once ancient and ahead of its time.